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ShopLocal Releases Multi-Channel Retail Index Figures for September ...

CHICAGO, Nov. 12 /PRNewswire/ -- ShopLocal(TM), the leader in multi-channel shopping and marketing services, today announced the October 2007 results for the ShopLocal Index, indicating a slow start to the shopping season. Compared to last year, the Index is up 22 percent in September/October, a significant slowdown from the 29 percent increase through the month of August. This is in spite of a 12 percent year-to-year increase in circular promotions by retailers in the September/October period. The ShopLocal Index is the advertising industry's first market indicator designed to track the influence of the Internet on in-store shopping.

The Index, updated monthly, is based on the online activity of an average of 20 million monthly consumer visits to store promotions that are presented on the sites of 50 major U.S.


Car-buying seminar an eye-opener

It would be hard to deny that one of the automotive industry's major events in 2007 was the Canadian dollar reaching parity with the U.S.

While Canadian automaker head offices and dealerships are still adjusting prices, incentive programs and advertising to head off customers looking for savings south of the 49th parallel, another body is taking some proactive measures in recognition of the increase in cross-border shopping, and its identity and action plan might surprise you.

Canada Border Services Agency recently began offering free information seminars to anyone visiting its local office to learn about importing a vehicle into Canada. In so doing, the agency is not making any statement for or against this practice. It is simply recognizing that this shopping has increased as the Canadian dollar has risen in value.


Credit-card gadget lets thieves strike on the sly

They can be hidden inside gas-station pumps, ATMs or waiters' pockets.

While you think you're fueling up, withdrawing cash or paying for dinner, a covert skimming device is pulling and storing your credit card's data. Soon after, a stranger transfers the information to a counterfeit card and goes on a shopping spree -- courtesy of your bank account.

They're cheap, can be bought on the Internet and are difficult to spot. So there's little consumers can do to protect themselves -- short of paying cash.

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Festival Foods Quadruples Web Views with Grocery Shopping Network

Wisconsin-based Festival Foods broke grocery store Web site traffic records last year primarily using Grocery Shopping Network (GSN), a leading provider of proprietary software for grocery store retailers. Total page views of the Festival Foods Web site, FestFoods.com, surpassed 12 million, more than four times the volume it saw in 2006.

GSN is the first grocery store Web platform to offer consumers an integrated online tool for creating grocery lists, accessing manufacturer and in-store coupons and much more. Using the system, FestFoods.com currently attracts approximately 7,000 unique customer visits (per store) at any given time, a 25.7 percent increase from 2006. Additionally, because the service includes consumer customization features designed especially for repeat users, shoppers who begin using the service are likely to return to the retailer's Web site time and time again.


DSF Office announces participation in World Travel Market 2007

The involvement is part of the efforts to highlight the upcoming DSF 2008 and promote the festival as one among the world's leading shopping and family entertainment events to a wider global audience. Dubai Shopping Festival 2008, being staged for the thirteenth time, will commence on January 24 and run till February 24. An exclusive DSF stand will also feature at the exhibition enabling visitors to find out the upcoming attractions of DSF 2008. The DSF delegation to London will comprise of Laila Suhail, Chief Strategy Officer of DSF; Khulood Al Thani, DSF Marketing Manager; and Haitham Al Bousaide, DSF Media Relations Coordinator. Laila Suhail said, 'Dubai Shopping Festival is one of the finest shopping and family entertainment festivals in the world today and World Travel Market 2007 provides us with the ideal platform to communicate the characteristics of DSF to key travel and tourism industry players.'

'Our involvement with one of the leading exhibitions that attracted over 45,000 participants last year signifies our desire to align ourselves with the best industry resources and work towards attracting a higher number of visitors to experience one of the finest events in the world today.'

World Travel Market is a business to business exhibition that was initiated to bring together the world's various destinations on to one platform.



 

 

 

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